Art of Life/Donna Parker

Donna Parker

Power of Words


Words have power. Their meaning crystallizes perceptions that shape our beliefs, drive our behavior, and ultimately, create our world. Their power arises from our emotional responses when we read, speak, or hear them. Just say the word “fire” while barbequing, or in the workplace, or in a crowded theater, and you will get three completely different, but powerful emotional and energetic reactions.

Donna Parker

Words are extremely powerful tools that we can use to uplift our personal energy and improve our lives. However, we are often not conscious of the words we speak, read, and expose ourselves to. Yes, even the words of others can easily affect our personal vibration. For example, spend a few minutes with a chronic complainer who uses all sorts of negative terms, and you will feel your personal energy bottom out.


This is of particular concern when we consider a phenomenon called the Illusion of Truth Effect. It basically proves that any statement we read, see, or speak regularly is seen as more valid than one we are exposed to only occasionally. Amazingly, it makes no difference whether the information is true or false. The only thing that matters is how often we are exposed to it. Research from the University of California at Santa Barbara clearly shows that a weak message repeated twice becomes more valid than a strong message heard only once. Even one repetition has the power to change our minds. The same goes for pictures, which are just thoughts and ideas concentrated into an image. Repetition increases our mental validation of anything we are exposed to, which is why it works so well in political propaganda.

“Words are containers for power, you choose what kind of power they carry.” — Joyce Meyer

Now consider how many times you have falsely called yourself stupid, untalented, ugly, or anything else, and you begin to understand how your internal propaganda shapes a false self-image. Some of us are in the habit of using the same negative words over and over again out of habit. The problem is that the more we hear, read, or speak a word or phrase, the more power it has over us.

Making words work to consciously harness the power of words for your benefit, start with the ones you are using:

  1. No Name-Calling or Self-Criticism. Everyone is doing the best they can at any moment in time with the consciousness they have to work with, including you. Be kind and offer yourself the same empathy and compassion you would extend to anyone else.
  2. Stop All Self-Deprecation. Never make your body, or something you have accomplished, or anything else in your life the butt of a joke. Words have power, and quantum energy does not have a sense of humor.
  3. Boost the Positive Energy of Words. Instead of saying something like you had a good time at a concert, ramp up the positive energy by saying great, terrific, or fantastic, instead. These feel much better and generate a bigger energetic response in the body.
  4. Avoid Negativity. If you have some negative people in your circle of friends, limit the time you spend with them. Negative energy has a way of dragging everything surrounding it in, like a big black hole. Avoid it when you can.
  5. Surround Yourself with Positive, Uplifting Words. Put affirmations on sticky notes around your home and office that say wonderful things about you, your family, or your goals. Wear clothes that have positive messages or phrases on them. Imagine the kind of positive energy you will be generating for yourself when you are wearing positivity all day long. As you keep doing these things, you use the power of repetition in a highly effective way for your benefit. You have the power to change your world, and using words consciously is one of the quickest ways to shift the energy you bring into your life.